Step 1: Create an Amazon Seller Account
- Visit Amazon Seller Central.
- Select Professional Account ($39.99/month) if serious.
- Complete KYC: PAN, GST, Bank details, Mobile, Email.
Step 2: Product 🔍Research
- Use tools like Helium 10, Jungle Scout, or free methods (Best Sellers, Amazon search bar).
- Discover low-competition, high-demand products.
Step 3: Find a Supplier
- Visit Alibaba, IndiaMART, or local manufacturers.
- Order samples to test quality.
- Negotiate prices (MOQ = Minimum Order Quantity).
Step 4: Create Your 🏷️Brand
- Choose a brand name.
- Register your brand (optional initially, but needed for Amazon Brand Registry & A+ content).
- Create a logo & packaging (DIY on Canva or hire from Fiverr).

Step 5: 🚚Shipping
- Choose FBA (Fulfilled by Amazon) or FBM (Fulfilled by Merchant).
- Newbies should prefer FBA for easier operations.
Step 6: Develop Amazon 🛍️Listing
- Write:
- Title (with keywords)
- Bullet Points (focus on benefits)
- Description (story + features)
- Add high-quality images (lifestyle + white background).
- Insert keywords using Helium 10 “Magnet” tool.
Step 7: 🎯Launch Your Product
- Offer discount prices or coupons.
- Run Amazon PPC ads.
- Ask trusted people to review cautiously (follow Amazon rules).
Step 8: 📈Scale
- Expand product line in the same niche.
- Launch bundles, new variations.

B. If You Want to Become a Reseller (Selling Other Brands’ Products)
Step 1: Create Amazon Seller Account
- Same process as above.
Step 2: Find Wholesalers/Distributors
- India: IndiaMART, TradeIndia, JustDial.
- USA: Wholesale Central, SaleHoo.
- Apply for authorized reseller programs.
Step 3: Get Brand 🔒Approval (if gated)
- Some brands require Amazon brand approval.
- Submit invoices from authorized distributors.
Step 4: Post Products on 🛒Amazon
- Find existing product listing.
- Click “Sell Yours” ➡️ Add pricing.
Step 5: 📦Send Products
- FBA (preferred) or FBM.
Step 6: Monitor Inventory
- Restock before running out.
Step 7: Expand Reselling Business
- Add more brands.
- Focus on high-turnover products.
- Stay competitive with dynamic pricing.

⚡ Seller vs Reseller Quick Comparison
Feature | Seller (Own Brand) | Reseller (Other Brands) |
---|---|---|
🏷️ Branding Required | Yes | No |
💰 Investment | Higher | Lower |
📈 Profit Margins | Higher | Medium |
⚠️ Risk | More | Less |
🔧 Control Over Product | Full control | Limited control |
🌱 Long Term Business | Best for growth | Good for quick cash |
📋 Amazon Seller / Reseller Starter ✅Checklist
1. Setup & Accounts
- Amazon Professional Seller Account setup.
- Documents: PAN, GST (India), Bank Info, Mobile, Email.
- Choose business structure: Individual / Private Limited / LLC.
2. Product 🔎Research
- Use Helium 10 / Jungle Scout.
- Track price trends with Keepa.
- Pick:
- Medium competition
- Good review opportunities
- Small size, lightweight
- All-year demand
3. Supplier 🛠️Sourcing

4. 🏷️Branding (For Private Label Seller)
- Choose brand name.
- Design logo and packaging.
- Register for Brand Registry (optional initially).
5. 📃Listing Preparation
- Keyword research (Helium 10 Magnet).
- Create:
- Title (main keyword included)
- 5 Bullet Points (focus on benefits)
- Description (story + bullet points)
- Images:
- White background main image
- Lifestyle photos
- Infographics
- Size/dimensions image
6. 🚚Shipping and Logistics
- Decide FBA or FBM.
- Label products correctly (FNSKU).
- Ship to Amazon warehouse if FBA.
- Calculate total costs carefully.
7. 🚀Launch and Promotion
- Provide early discounts/coupons.
- Run Amazon PPC Ads.
- Secure first 5–10 reviews.
8. 📈Scaling Up
- Review performance weekly.
- Launch related products.
- Optimize ads and listings.
- Build external presence (social media, ads).
💡 Extra Tips for Resellers:
- Always have multiple suppliers to avoid stockouts.
- Monitor competitor prices daily.
- Participate in “Deals” for higher sales.
💬 Final Reminder:
Consistency > Perfection.
Start small → Learn → Adapt → Scale! 🚀💪
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3 Comments
Very thankful of this article to start my journey with selling product on Amazon.
Step by step and detailing. Recommend to all read this article.
👍